The recent art show we put on featuring Mike Losness and Christina Scannapiego was our first attempt at being truly artsy-fartsy. As many of you are aware, we're pretty good at buffoonery. But we're trying to expand our horizons, and since one of the owners of ...Lost and Catalyst is an artist (Matt Biolos), and ...Lost Surfboards is known for being art-forward, it only made sense to put on an art show. We made a few mistakes, which, hopefully, we'll learn from.
Here's a list of do's and don'ts we compiled.
Actually, it's a list of don'ts. We're still working on the do's part...
1. Don't save the flyer with profanity (especially if the profane word begins with "f") in the title and forget to change it before sending it out as an attachment to an email to hundreds of people. It makes it a bit worse when one's mother and grandmother are on the email list. Two primary reasons for this being a don't: some find it offensive; and many spam filters will block it.
2. Don't wait until the day before to send out the flyer/invitation with profane words in the title. It leaves one little time for damage control. It's also just a really bad way to kick things off.
3. Don't serve boxed wine as early as 2pm, because there's a good chance your female employees will be totally wasted by, like, 3pm.
4. Actually, don't serve boxed wine at all.
5. Don't have Chicken Willy on the BBQ as the caterer. The homeless dudes in the surrounding area will think he's part of their circle and will flock to him for burgers and dogs.
6. Don't display paintings on classic Mark Richards surfboards with velcro tape, as the goo left behind is really, really hard to get off, and this really pisses off Mayhem.
7. Don't allow cheap vodka to be mixed with ...Lost Energy Drink and consumed by employees, especially after they've drank several boxes of the aforementioned boxed wine.
8. Don't forget to pick up boxes of ...Lost Clothing from the warehouse for several weeks, only to have them freak out and demand all thirty of said boxes be picked up the evening before the art show.
9. Don't forget to charge the battery of your good digital camera so that the only photos you have are ones taken the day after the actual show with a really crappy camera found in a junk drawer under a giant entanglement of wires.
10. Don't make a stupid list telling everyone about your screw-ups.